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Kaspersky Chiefs: Channel Must Focus on Value Proposition

June 5, 2013

Kaspersky Chiefs: Channel Must Focus on Value Proposition

The VAR Guy, By Charlene OHanlon

The security space has gotten its share of press lately, thanks to data breaches ranging from Target’s massive security breach to the Heartbleed Bug vulnerability found in OpenSSL. That means customers are looking even closer at their security measures, and looking harder at whether their solution providers are doing enough to keep them safe.

Jim Sullivan, Kaspersky Labs director of Channel Sales for North America, and Leslie Bois, Kaspersky director of North American Channel-National Resellers, got on the horn to discuss Kaspersky’s evolving channel, security’s continued evolution, and how both are being addressed. Read on for some paraphrased thoughts and direct quotes from both. Read more.

Kaspersky Chiefs: Channel Must Focus on Value Proposition

Kaspersky Chiefs: Channel Must Focus on Value Proposition
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About Kaspersky

Kaspersky is a global cybersecurity and digital privacy company founded in 1997. With over a billion devices protected to date from emerging cyberthreats and targeted attacks, Kaspersky’s deep threat intelligence and security expertise is constantly transforming into innovative solutions and services to protect businesses, critical infrastructure, governments and consumers around the globe. The company’s comprehensive security portfolio includes leading endpoint protection, specialized security products and services, as well as Cyber Immune solutions to fight sophisticated and evolving digital threats. We help over 200,000 corporate clients protect what matters most to them. Learn more at www.kaspersky.com.

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