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Woburn, MA – April 13, 2017 – Kaspersky Lab announced today that CRN®, a brand of The Channel Company, has awarded Kaspersky Lab a 5-Star rating in its 2017 Partner Program Guide. This annual guide is the definitive listing of partner programs from technology vendors that provide products and services through the IT channel. The 5-Star Partner Program Guide rating recognizes an elite subset of companies that offer solution providers the best partnering elements in their channel programs.
To determine the 2017 5-Star ratings, The Channel Company’s research team assessed each vendor’s partner program based on investments in program offerings, partner profitability, partner training, education and support, marketing programs and resources, sales support and communication.
The Kaspersky Lab partner program is designed specifically to assist partners through their sales process. The Kaspersky Lab 2017 Channel Partner Program offers North American business partners incentives, trainings and new personalized regional support. The program was created to reward and invest in Kaspersky Lab channel partners by providing them with the tools necessary for success in a competitive market.
Kaspersky Lab supports partners with world-class technologies, infrastructures and tailored attention to ensure exceptional profit and growth opportunity. Kaspersky Lab has recently updated the channel partner program with a focus on four key areas: increased regional support, advanced rewards and technology offering, new MSP program offerings, and regional Kaspersky Lab Partner Summits.
“Kaspersky Lab has always been committed to partner satisfaction and we are thrilled to be recognized for thriving our partner program,” said Michael Canavan, senior vice president, B2B sales at Kaspersky Lab North America. “Achieving CRN’s 5-Star Partner Program guide rating for five consecutive years in a row is an honor and adds to the validation of the successful combination of our award-winning products and hardworking channel team. This prestigious channel achievement has set the tone for an exciting year.”
“For solution providers, finding the right technology vendors to partner with is crucial to the health of their business, and the vast array of choices can be overwhelming,” said Robert Faletra, CEO of The Channel Company. “Our annual Partner Program Guide and 5-Star ratings help them narrow the field, identifying the most rewarding partner programs and outlining their strengths and benefits.”
The 2017 Partner Program Guide will be featured in the April issue of CRN and online at www.CRN.com/ppg.
About Kaspersky Lab
Kaspersky Lab is one of the world’s fastest-growing cybersecurity companies and the largest that is privately-owned. The company is ranked among the world’s top four vendors of security solutions for endpoint users (IDC, 2014). Since 1997 Kaspersky Lab has been an innovator in cybersecurity and provides effective digital security solutions and threat intelligence for large enterprises, SMBs and consumers. Kaspersky Lab is an international company, operating in almost 200 countries and territories across the globe, providing protection for over 400 million users worldwide. Learn more at www.kaspersky.com.
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About the Channel Company
The Channel Company enables breakthrough IT channel performance with our dominant media, engaging events, expert consulting and education, and innovative marketing services and platforms. As the channel catalyst, we connect and empower technology suppliers, solution providers and end users. Backed by more than 30 years of unequaled channel experience, we draw from our deep knowledge to envision innovative new solutions for ever-evolving challenges in the technology marketplace. www.thechannelco.com
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