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IT Industry Marketing Veterans Stephanie Edwards and Dr. John Malatesta Join Kaspersky Lab’s Marketing Operations Team
Woburn, MA – July 26, 2011–Kaspersky Lab, a leading developer of secure content and threat management solutions, announced today the appointments of Stephanie Edwards to Vice President, Consumer Marketing and Dr. John Malatesta to the position of Vice President, Corporate Marketing. Both have recently joined Kaspersky Lab and will report to Randy Drawas, Senior Vice President, Marketing Operations.
Stephanie and John join the Company during a period of remarkable growth and continued momentum. These new executives will bolster Kaspersky Lab’s North American and Western European marketing team and help the Company continue to thrive while meeting the increasing global security needs of enterprises, small businesses, and consumers.
Kaspersky Lab: Global Momentum, Successes and Accolades
These hires come on the heels of several industry achievements and accolades, including:
- Gartner ranked Kaspersky Lab one of the fastest growing vendors in the global security software market, placing it among the top 10 vendors by revenue in 2010, as well as the third largest vendor of consumer IT security software worldwide.*
- Meeting the demands of VARs and systems integrators across the United States, Kaspersky Lab announced a new distribution relationship with Ingram Micro Inc., the world’s largest technology distributor.
- Fast Company Magazine ranked Kaspersky Lab among the Top 50 Most Innovative Companies in the World.
- BASF, the largest global chemical company operating in more than 80 countries, selected Kaspersky Lab as its preferred supplier to protect a total of 100,000 BASF endpoints.
Stephanie Edwards – Security Marketing Veteran
As Vice President, Consumer Marketing, based in Woburn, MA, Stephanie will be responsible for leading marketing efforts supporting Kaspersky Lab’s retail channels and growing the e-commerce business across North America and Western Europe. Stephanie comes to Kaspersky from Symantec Corporation, where she was Vice President of Worldwide Sales & Marketing for the PC Tools business unit. In that capacity, she led the group’s overall sales, marketing and business development efforts globally.
With nearly twenty years of experience in the consumer IT marketplace, Stephanie brings expertise in business expansion strategies, marketing innovation and excellence, and leadership development.
Prior to leading the PC Tools business unit, Stephanie was Vice President of Marketing for Symantec’s consumer products in Asia Pacific and Japan, where she lead the development of marketing strategy and programs for the consumer marketplace across the region. Her responsibilities extended across all channels, including distribution, retail and online, targeting both end-user consumers and business partners.
Stephanie holds a degree in Rhetoric from the University of California at Berkeley.
Dr. John Malatesta – Enterprise Coverage and Marketing Expert
As Vice President, Corporate Marketing, based in Milan, Italy, John is responsible for overseeing and leading marketing across the B2B unit for North America and Western Europe.
John has 14 years of global management and marketing expertise and brings a wealth of experience to Kaspersky Lab. Prior to Kaspersky Lab, John spent four years at Sun Microsystems ( now Oracle), where he served as Global Executive Director and led the Software Life Cycle Field Marketing unit for EMEA, APAC, Americas and Emerging Markets.
Before Sun Microsystems, John worked at both IBM and Accenture, in senior international management positions. Working specifically in software and hardware business units, he developed broad and deep strategy, marketing and coverage optimization and transformation expertise as well as profound route to markets experience.
John has a doctorate degree in Economics at the University of Pavia, Italy.
Randy Drawas, Senior Vice President, Marketing Operations
“As we continue to meet the growing security demands for both businesses and consumers across North America and Western Europe, it’s essential that we have the right leadership and talent at the helm. The addition of Stephanie Edwards and Dr. John Malatesta to our world-class Marketing Operations team positions Kaspersky Lab for more success and growth. Their rich backgrounds span both security and marketing, and I’m confident they will help us continue to deliver on our commitment to aid businesses and consumers in their battle against malicious software and cybercrime.”
Stephanie Edwards, Vice President,Consumer Marketing
“Coming from years in the consumer security business, I’ve witnessed the emergence and evolution of Kaspersky Lab in the marketplace. Now I’m thrilled to join a team of such caliber and help this thriving business achieve even greater success.”
Dr. John Malatesta, Vice President, Field Marketing
“Joining Kaspersky Lab was a natural decision for me. With my roots in developing marketing and coverage strategies for international technology corporations, Kaspersky Lab presents a golden opportunity to take a company on the cusp of greatness and guide it to the next level.”
*Gartner, Inc., Market Share: Security Software, Worldwide, 2010, Ruggero Contu, Matthew Cheung, March 30, 2011.
About Kaspersky Lab
Kaspersky Lab is the world's largest privately-held Internet Security company, providing comprehensive protection against all forms of IT threats such as viruses, spyware, hackers and spam. The company's products provide in-depth computer defense for more than 300 million systems around the globe, including home and mobile users, small and medium sized businesses and large enterprises. Kaspersky technology is also incorporated inside the products and services of nearly 100 of industry leading IT, networking, communications and applications solution vendors.
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