Kaspersky unveils new flagship product line for business, Kaspersky Next

Woburn, MA – April 16, 2024 – Today Kaspersky introduced its new flagship product line, Kaspersky Next, combining robust endpoint protection with the transparency and speed of EDR (Endpoint Detection and Response). Customers can choose one of two product tiers tailored to their business requirements, the complexity of their IT infrastructure, and their available resources.

Amid the constantly evolving cyberthreat landscape, it is vital for companies to have a comprehensive cybersecurity solution they can trust and rely on for effective protection. But businesses are still often struggling to find information security tools that can detect and investigate advanced threats on time. As a leading innovative and technological company, Kaspersky is continuously developing its solutions to address all of the cybersecurity requirements of businesses, helping them build up reliable cybersecurity frameworks.

Kaspersky Next is a new line of cybersecurity products that includes robust endpoint protection powered by AI capabilities, and goes beyond the classic EPP (Endpoint Protection Platform), providing EDR for corporate customers of any size and industry. EDR helps companies to withstand the more prevalent, evasive, and sophisticated attacks, providing them with total visibility, control and rapid response.

Kaspersky Next is deployment-agnostic and allows for both cloud and on-premises installations. Companies can manage it either through a streamlined console to perform core cybersecurity tasks quickly, or via an enterprise-grade console with more granular controls and advanced monitoring.

The new product line helps companies build crucial cybersecurity functions to provide robust protection against multiple types of threats that business face the most, such as ransomware, malware and data breaches, and avoid infrastructure penetration through Business Email Compromise, supply chain attacks, exploits and other vulnerabilities.

Kaspersky Next includes multiple automation features such as cloud monitoring and blocking, vulnerability and patch management, IoC scan and playbooks that help businesses not only to support the effective detection and remediation of complex and new threats, but also to significantly reduce the burden on cybersecurity teams by minimizing the number of routine cybersecurity tasks.

Kaspersky Next currently comprises two product tiers:

Kaspersky Next EDR Foundations provides powerful endpoint protection that identifies and neutralizes threats before they can harm business processes. Flexible, straightforward security controls and built-in IT scenarios enable hands-off operation and let companies customize their security policies to suit their unique needs.

This solution is recommended for companies where information security is performed by IT departments.

Kaspersky Next EDR Optimum provides strong endpoint protection with essential EDR functionality, advanced controls, patch management and cloud security. Threat visibility, investigation and response are guided to help businesses deflect attacks rapidly and with minimal resources.

This solution is recommended for companies with small information security teams.

Kaspersky Next is a part of the company’s B2B product ecosystem and it is designed to be directly compatible with other Kaspersky solutions and services. With the growing demand for more comprehensive cybersecurity protection, companies can also easily migrate from one tier to another, depending on their current cybersecurity requirements.

“Today we are reinventing our corporate product offering, as we embark on a new chapter of our history as a B2B vendor,” said Anton Ivanov, chief technology officer at Kaspersky. “Kaspersky Next makes EDR simpler for companies and organizations of all sizes. We are bringing top protection powered by unique expertise to all customers – from those with zero cybersecurity officers to those that have experienced cybersecurity teams. Our goal is to allow companies to build reliable and cost-effective information security systems of the highest quality for their specific requirements.”

To learn more about Kaspersky Next, please visit this website.

About Kaspersky

Kaspersky is a global cybersecurity and digital privacy company founded in 1997. With over a billion devices protected to date from emerging cyberthreats and targeted attacks, Kaspersky’s deep threat intelligence and security expertise is constantly transforming into innovative solutions and services to protect businesses, critical infrastructure, governments and consumers around the globe. The company’s comprehensive security portfolio includes leading endpoint protection, specialized security products and services, as well as Cyber Immune solutions to fight sophisticated and evolving digital threats. We help over 220,000 corporate clients protect what matters most to them. Learn more at www.kaspersky.com.

Media Contact

Sawyer Van Horn

sawyer.vanhorn@kaspersky.com

(781) 503-1866