Sales & Marketing

At Kaspersky Lab, our goal is to help you develop opportunities and close deals. We’ve developed a set of sales & marketing tools and resources that will help you create demand for Kaspersky products and close sales opportunities in your target market. All of our resources are focused on these goals. Here you will find everything you need to sell, from support materials such as sales collateral to qualified leads for you to close –we support you through the entire sales cycle.

Qualified Leads

Based on your commitment and level of participation in the Kaspersky Partner Program, we will work side-by-side with you to develop and qualify sales opportunities. We offer cooperative and market development funding that reflects our mutual commitment to selling Kaspersky products to your customers and prospects. Leads, leads, leads!

The Kaspersky Campaign Center is your hub for Kaspersky Sales & Marketing resources. From email templates to logos, to event support materials and much more, you’ll find it on the Campaign Center. Each of these resources is designed with one thing in mind –your success!

As a Kaspersky reseller partner you are eligible to participate in a number of broad-based and partner-specific promotions and/or SPIFF programs. Each of these are designed to accelerate your Kaspersky business and drive revenue! These programs range from licensing promotions to rep-level incentives and everything in between –we want to work with you to motivate your team and your customers. Program eligibility is based on your level of participation in the Kaspersky Partner Program.

We know that a steady flow of qualified leads equals continuous revenue growth. And we also know that the pervasive presence of the Kaspersky brand means ‘air cover’ for you, our partners. We create and launch numerous broad-based sales & marketing programs each month in markets across the country that create interest and inquiries from thousands of prospective customers. Kaspersky keeps none of these leads, they all are distributed to you, our partners. We are 100% focused on your success.

Getting Kaspersky product in the hands of your team and the hands of your customers or prospects is an imperative. We are confident that the clear competitive advantage of our technology will come shining through once evaluated. We want to ensure you have all that you need to be successful. We provide you with all of the FREE NFR and evaluation licenses you need to close the deal –it’s that simple.