Press Release

New Deal Registration Program offers Kaspersky Lab Resellers Additional Rewards and Greater Profitability

Woburn, MA – July  12, 2012 – Kaspersky Lab, a leading developer of secure content and threat management solutions, today announced enhancements to its reseller deal registration program—increasing the earned rewards available to its U.S. and Canadian resellers. The best-in-class malware protection for customers now offers Kaspersky Lab partners more lucrative rewards, greater deal control and fewer opportunities for partner-to-partner deal conflict.

As of July 1st, resellers will be rewarded with additional incentives affording greater deal level protection and control when a registered and approved license opportunity is sold by a partner leveraging Kaspersky Lab product and security expertise.

“We listened to what our partners said was most important to them and doubled down on deal control and program elements that provide margin protection,” said Christopher Doggett, VP Channel Sales, North America, Kaspersky Lab. “Our message to partners is simple: we know your time is valuable.  If you invest it in engaging with us, we’ll deliver value that you won’t find elsewhere.  And as we grow our business together, your knowledge combined with our program will offer unparalleled rewards.”

The new deal registration program applies to licensing deals of 50 nodes and higher and offers two rewards tiers, one for partners who are strategically engaged with Kaspersky Lab’s sales organization on an ongoing basis, and another for those who sell only occasionally.  The additional rewards and protection also extend to license renewals, offering the partner of record additional rewards on each renewal transaction which they proactively pursue.

This program is the new standard, not a limited-time promotion. “This means partners can confidently invest in learning the value of Kaspersky’s offerings—they can build their business around our partnership and on our products. And the time has never been better; we are actively searching for ‘go-to’ firms to go to market with throughout the United States and Canada,” explained Doggett.

Partners should contact their preferred Kaspersky Lab distributor or their channel account manager for more program details.

About Kaspersky Lab

Kaspersky Lab is the world’s largest privately held vendor of endpoint protection solutions. The company is ranked among the world’s top four vendors of security solutions for endpoint users*. Throughout its 15-year history Kaspersky Lab has remained an innovator in IT security and provides effective digital security solutions for consumers, SMBs and Enterprises. The company currently operates in almost 200 countries across the globe, providing protection for over 300 million users worldwide. Learn more at www.kaspersky.com.

*The company was rated fourth in the IDC rating Worldwide Endpoint Security Revenue by Vendor, 2010. The rating was published in the IDC report Worldwide IT Security Products 2011-2015 Forecast and 2010 Vendor Shares – December 2011. The report ranked software vendors according to earnings from sales of endpoint security solutions in 2010.

 

Kaspersky Lab Contact Information

Nicole Canulla

Kaspersky Lab

781-503-5232

nicole.canulla@kaspersky.com