Woburn, April 23, 2013 --
Lab, an official sponsor of Scuderia Ferrari, is pleased to announce that it is
becoming the IT security provider of choice to the world-renowned brand.
Kaspersky Lab has been sponsoring Ferrari since
2010. With each year the partnership has grown, and Kaspersky Lab’s branding has
appeared on Ferrari’s F1 cars for three consecutive seasons. 2013 brings a new strategic
level to the partnership between the two companies: following a new 5-year commercial
agreement signed in April 2013, Ferrari is now a customer of Kaspersky Lab, receiving
total endpoint IT security from the protection specialists.
In cooperation with the Ferrari ICT department,
Kaspersky Lab has tailored an endpoint solution that meets Ferrari’s specific needs.
This solution has been developed after six months of rigorous compliance
testing and benchmarking against other IT Security providers. The Kaspersky
endpoint solution is being installed on around 4,000 computers and a further
installation will be rolled out over the next year to further additional
devices to cover in effect, Ferrari’s entire application landscape.
The project is a unique benchmark for the industry
as Ferrari has special needs in terms of security. The Kaspersky Lab solution will be installed
not only on office computers but also on computers controlling production lines
as well as on employees’ tablets and smartphones. Ferrari has imposed more
stringent IT security
requirements to protect its production processes, and to ensure the safety of
its drivers during races. Kaspersky Lab has produced a solution which combines
easy manageability with total control over complex systems.
Vittorio Boero, Chief Information Officer Ferrari
“As we look for
perfection in all areas of our business, we decided to improve Ferrari’s
overall ICT security situation. To protect our sensitive intellectual property
we needed a strong technological partner with a complete, cutting-edge IT
security solution. We have chosen Kaspersky Lab for the quality of their
endpoint product and because they had special customized options that could be
developed specifically to meet our needs. We’re looking forward to further
develop our partnership in the technological field and hope that this 5-year
deal is just the first stage.”
Eugene Kaspersky, CEO and co-founder Kaspersky
“Although from a very different industry, Kaspersky
Lab is linked to Ferrari by two key things - a quest for maximum speed and the
drive to find synergies. We’re like the Ferrari of our field - fast to react to
immediate threats and provide solutions to them, and fast to stay ahead of the
pack and come up with new and original approaches to the security paradigm in
general. And like the synergies found in Ferrari’s Scuderia racing team, where
the best pioneering automotive engineering is combined with the world’s very
best Formula One drivers and support teams, we too find synergies in the
combination of our world-leading technologies and our elite team of ‘drivers’ -
expert developers, analysts and all those who support them.”
Marketing Officer of Kaspersky Lab
“Growth in the B2B sector is currently one of
Kaspersky Lab’s key strategic goals. Kaspersky Lab is developing both its
client base and corporate solutions. Thanks to our best of breed technologies
and expertise, we have been named B2B market leaders by several highly
reputable analytics agencies. Moreover in January 2013 we launched our new
flagship B2B solution, Kaspersky Endpoint Security for Business. This
solution provides the industry’s best defense against advanced malware and
cybercrime. Its high levels of efficiency and seamless manageability make it an
ideal way to protect business-critical data.”
Lab entered the world of motor racing in May 2010, sponsoring the AF Corse team
– involved in the Le Mans Series with Ferrari GT cars – and assuming the
position of ‘Official Supplier’ to Scuderia Ferrari. Half a year later
Kaspersky Lab became an ‘Official Sponsor’ of the team: Kaspersky Lab’s logo
appeared on Ferrari’s Formula One cars.
companies have also released a co-branded product: Kaspersky Internet Security
Special Ferrari Edition. This security solution comes with a Ferrari-style user interface and the Ferrari
Virtual Academy video simulator game to align Kaspersky Lab’s best-of-breed
anti-malware technologies with the world-famous image of Scuderia Ferrari.
of the expanded sponsorship agreement, the Kaspersky Lab logo features
prominently on the nose cone and sides of Scuderia Ferrari’s F1 cars throughout
the 2012 and 2013 seasons.
Kaspersky Lab is the world’s largest privately held
vendor of endpoint protection solutions. The company is ranked among the
world’s top four vendors of security solutions for endpoint users*. Throughout
its more than 15-year history Kaspersky Lab has remained an innovator in IT
security and provides effective digital security solutions for large
enterprises, SMBs and consumers. Kaspersky Lab, with its holding company
registered in the United Kingdom, currently operates in almost 200 countries
and territories across the globe, providing protection for over 300 million
users worldwide. Learn more at www.kaspersky.com.
* The company was rated fourth in the IDC rating Worldwide Endpoint
Security Revenue by Vendor, 2011. The rating was published in the IDC report
"Worldwide Endpoint Security 2012–2016 Forecast and 2011 Vendor Shares
(IDC #235930, July 2012). The report ranked software vendors according to
earnings from sales of endpoint security solutions in 2011.