January 5, 2010 – Las Vegas, NV – Kaspersky Lab, a leading developer of Internet security solutions that defend against computer viruses, spyware and all forms of malicious software, today announced the addition of Kaspersky PURE Total Security to its anti-malware arsenal. This all-in-one security suite allows central management from one machine to provide total protection for all PCs in the home. Ideal for families with several PCs as well as individuals with multiple computers, Kaspersky PURE Total Security is built on the company’s core of premium protection, impressive performance, and a cadre of innovative PC tools. Now, with Kaspersky PURE’s unique Home Network Management, users can protect, manage and monitor every PC in their household to more comprehensively protect their most valuable digital assets.
Kaspersky PURE Total Security will be formally unveiled tomorrow at the International CES tradeshow in Las Vegas, and will be available in North American retail and e-Stores everywhere on January 24th.
Kaspersky PURE Total Security is the Company’s first security product designed specifically to protect all the PCs in a digital home. Users responsible for securing multiple PCs on a home network now have a well-packaged set of tools that’s been built with their needs in mind. Kaspersky PURE Total Security is ideal for:
- Families or couples who own several PCs
- Parents who want to ensure their kids remain safe and responsible online
- Anyone who wants all the online security they need in a single box
Along with conveniently managing the safety of multiple PCs, Kaspersky Lab’s new flagship consumer solution includes a new host of protection features not available before in Kaspersky Lab products to shield PCs from external attacks, user errors and data loss.
World-Class Protection
Kaspersky PURE Total Security uses the features that have made the Company’s core products – Kaspersky Anti-Virus and Kaspersky Internet Security – the hottest-selling consumer security software in the U.S. retail market. This includes immediate urgent updates and standard hourly updates, cloud-enabled scanning, and the strongest combined reactive and proactive malware detection available today. Kaspersky PURE Total Security will also include several protection technologies never before bundled in a Kaspersky Lab product, including:
Finally! Central Online Security Management
It’s what our customers have been waiting for – an intuitively easy way to manage the security of every PC in one’s home from a single PC. And best of all, you don’t need a degree in network management to make sure everyone is up-to-date, backed-up and using the Internet safely. It’s now a breeze with Kaspersky PURE Total Security.
Choose one PC as your “home management control center” and then centrally –
Control for Parents like Never Before
By combining our latest Parental Control technologies with the remote management capabilities of Kaspersky PURE Total Security, any “Chief Household Officer” can now custom-design digital threat protection for the most vulnerable members of the family – customizable to keep your 6 year-old son and your 16 year-old daughter safe from digital threats. These advanced Parental Control technologies inside Kaspersky PURE Total Security include:
Quotes:
Monica Vila
The Online Mom (www.TheOnlineMom.com)
“As a mother and concerned digital citizen, I’ve been tracking ways to keep my family safe online for years, and I’ve never seen a more complete and intuitive offering than Kaspersky PURE Total Security. And it’s coming not a moment too soon. We’ve all read the headlines about cyber-thieves that steal money from the most vulnerable members of our communities, and the horrific outcomes of online bullying left unchecked. It’s time to get serious about online security, and Kaspersky PURE Total Security will give you all the technology you need.”
Justin Priestley, Senior Vice President of Consumer Sales
Kaspersky Lab Americas
“Kaspersky PURE Total Security is a very big step forward in the way we protect ourselves and our families as we do more and more in the digital world. An effective and easy to use home online security solution that can be centrally managed from a single PC has been long overdue. You can feel confident in the strength of our security, now with the ease of ensuring the online safety of everyone in your household.”
Where To Buy
Kaspersky PURE Total Security can be purchased online at usa.kaspersky.com/store and at popular retail outlets in the United States and Canada beginning January 24th, 2011. The product will become available throughout Latin America in February, 2011. For more information on Kaspersky PURE Total Security, visit http://usa.kaspersky.com/products-services/pure-thank-you
Pricing:
Kaspersky PURE Total Security - 1-year, 3-user license: $89.95 USD
About Kaspersky Lab
Kaspersky Lab is the world's largest privately-held Internet Security company, providing comprehensive protection against all forms of IT threats such as viruses, spyware, hackers and spam. The company's products provide in-depth computer defense for more than 300 million systems around the globe, including home and mobile users, small and medium sized businesses and large enterprises. Kaspersky technology is also incorporated inside the products and services of nearly 100 of industry leading IT, networking, communications and applications solution vendors. For further information about the company, please visit http://www.kaspersky.com/. Friend us on Facebook at www.facebook.com/KasperskyLabAmericas. Follow @Kaspersky on Twitter.
For the latest in-depth information on security threat issues and trends, please visit http://www.securelist.com/. Follow @Securelist on Twitter.
For the most up-to-date world security news, visit http://www.threatpost.com/. Follow @Threatpost on Twitter.
Press/Analyst Contact:
Greg Sabey
Kaspersky Lab Americas
P: + 1.781.503.2654