News Item

Kaspersky Partner Conference Brings Connectivity To The Forefront

By: N/A, Channel Market Report

Kaspersky Lab, an antivirus software provider, will be holding its annual partner conference May 10-13, 2012, at the Atlantis Resort in the Bahamas. The four-day event will include two days of in-depth educational sessions, intimate discussions with company executives and memorable excursions to further the organization’s relationships and build stronger connections among partners, according to Jean Lozano, VP of B2B Marketing for Kaspersky.

The first day of sessions will hone in on the continual evolution of digital technology, and how these developments have increased connectivity among end-users and channel players. “When you look at the market industry today, the evolution of digital gadgets and how connected we are, it’s appropriate that the center of our keynote presentation is about the partner and its surrounding connections,” Lozano told Channel Marketer Report. “We all can agree that there’s a new normal that is continually being defined by new technology. When new technology is introduced, new threats will continue to persist because of access to information in a digital way.”

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