Kaspersky Chiefs: Channel Must Focus on Value Proposition

The VAR Guy, By Charlene OHanlon

The security space has gotten its share of press lately, thanks to data breaches ranging from Target’s massive security breach to the Heartbleed Bug vulnerability found in OpenSSL. That means customers are looking even closer at their security measures, and looking harder at whether their solution providers are doing enough to keep them safe.

Jim Sullivan, Kaspersky Labs director of Channel Sales for North America, and Leslie Bois, Kaspersky director of North American Channel-National Resellers, got on the horn to discuss Kaspersky’s evolving channel, security’s continued evolution, and how both are being addressed. Read on for some paraphrased thoughts and direct quotes from both. Read more.